Data so powerful,
it can predict the future.
Creative & Art Direction
Tone of Voice & Copywriting
Gallarus are making ground-breaking advances in the field of data capture and harness the latest technologies such as AI, to then aid businesses into transforming how they operate. They required a new visual identity system, as the previous was out of date and did not express their values and new direction.
I worked with the in-house team to create the new messaging and identity, which is based on the concept of ‘making intelligent connections.’ The Art Direction revolved around creating the ‘Gallarus Universe’. A space in which potential new clients can explore and easily understand the impact Gallarus can make.